TheGenieLab Blogs

Key Highlights Push and pull marketing are two fundamental approaches that cater to different stages of the customer journey. Push marketing involves proactively taking your products or services to your target audience. Pull marketing centers around creating demand and drawing customers to your brand organically. By understanding the nuances...

Key Highlights Shopify Admin now empowers you to duplicate menus effortlessly, saving time and minimising manual work. This new option eliminates traditional challenges tied to manual menu creation within the Shopify app. The duplication feature is user-friendly and integrates seamlessly with the Shopify mobile app and browser. Building app hom...

Key Highlights Shopify paid themes offer exceptional customization options to elevate your online store and enhance its user experience. These themes include advanced features like mega menus, infinite scroll, and promotional badges, ensuring your site’s functionality. They are designed to cater to diverse industries, from fashion brands to lar...

Introduction The world of eCommerce keeps changing, and USDC (USD Coin) is leading this shift. As a stable digital currency, USDC gives both shoppers and store owners a way to use reliable and fast payments. Shopify now lets people use USDC, which is a big step forward for digital currency in eCommerce. With simple use, strong safety, and a wide...

Key Highlights Google Pay now integrates with Shopify Checkout Kit, enabling merchants to offer contactless payments. With Google Pay's advanced security features, users enjoy encrypted transactions and privacy controls. Convenient mobile payments allow customers to pay using their Android devices, enhancing the user experience. Google Pay se...

Introduction Customizing your Shopify online store can really make a big difference. It helps your brand look more professional. The theme store has many choices you can go through, and each one is made to help your store look good and work well. The theme editor lets you change things easily, so you can bring what you want to your site. You can...

Key Highlights Manual payments on Shopify offer flexibility, allowing B2B sellers to accept transactions beyond traditional payment methods like credit cards. These payment methods grant businesses greater control and allow custom payment instructions to suit their buyers' needs. Payments can be processed through options like bank transfers or ...

Key Highlights Shopify POS V10 introduces a repositioned navigation bar on the left side of the interface, mimicking the Shopify Admin interface for better productivity. Enhanced search functionality ensures tab-specific search results for faster access to products, orders, and customers. A dynamic cart header and a clearly visible checkout but...

Introduction In today’s fast digital world, what consumers want is convenience. Shoppable ads have become important in digital advertising. They offer a smooth and quick buying experience. These ads combine the wish for quick satisfaction with interesting content. They make it easier for people to find products and buy them. This helps both bus...

Introduction Custom Shopify themes change the way your online store looks and works. If you have a Shopify store, you get to change every bit to match your brand. This helps you stand out from other stores. No matter if you are starting your first store or want to make your current one better, these customization options let you create a place y...

Introduction Search engine optimization helps Shopify stores get noticed in a busy online world. When you use Shopify SEO, you can help your store show up higher in search engine results. This will bring in more organic traffic, making it easier for people to find you. Shopify has tools for both technical and on-page SEO. These tools help make s...

Introduction In the digital world we live in today, having a strong online presence is key for eCommerce success. Shopify Plus helps businesses make a smooth user experience for both shoppers and stakeholders. This tool puts customer satisfaction first. It lets businesses make storefronts that work well on phones and come with advanced features....