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In order to get the most of your Search Engine Optimisation for your Magento 2 store, in this article we will cover the top 3 best extensions available that are free to get you started with your Magento 2 store. Ranking on the first page of a search result considers many factors, such as search keywords, backlinks, and a strong authority score. Organic traffic is the best and most efficient way to get your presence in your marketing space, and the below tools will help you achieve this. However, either you are getting started, or have migrated to Magento 2 – initial steps need to be taken to get your SEO structure organized, audited, and in shape so that the search engines can crawl, index, and rank you to your best potential vs. your competition.
If at any point you might need additional assistance in looking and comparing these tools, feel free to contact us at email@example.com where we can assist you through the features and capabilities for your store.
Free Magento 2 SEO Extensions
Super Easy SEO
Magento 2.1.x, 2.2.x, 2.3.x
- Meta Tag for multiple pages
- Content Analysis toolkit
- SEO data live preview
- Several additional SEO features
With the capability to manage up to 10,000 products, this tool will help you to ensure your product metadata is all set up for your SKU’s making it a huge time saver. Other key capabilities reside in being able to control better the search engine crawl through your eCommerce store, by adjusting the rules and indexing. With better internal linking, redirection, and auditing of the website, it ensures that customers can navigate without issues giving them a smooth and positive experience.
If you are looking to get started and get a handle on your SEO, this is a great tool to have some level of control and structure for your Magento 2 store – understanding, enhancing, and getting a focused effort to achieve your basic SEO goals, Super Easy SEO will deliver for you.
- Meta title, description, and keywords
- Product Description, Category Description
- Additional description for SEO
- Page title
- Image ALT tags
This tool provides a powerful dashboard to manage your SEO, automate the details of your Magento 2 store. It resolves duplicate content issues, improves site indexation, manages dynamic templates, and build your internal links with ease. This extension is an automated bot with a dashboard that works for you, getting your Magento 2 store in shape for search engines to crawl, index, and help you rank better.
The dashboard gives you an easy way to visibly see your strengths and weaknesses of your Magento 2 SEO and how to start addressing them – giving you a strong foundation to build your store and get optimized.
Magento 2 SEO Extension
- Preventing the duplicate content problem
- Structured data
- SEO Metadata template rules
- Hreflang tag and SEO Report
- Page Analysis (Rich Snippets preview)
- Advanced HTML/XML sitemaps
- Link alternate tag
- SEO checklist and Cross-links
This particular Magento 2 extension is a bit more technical and capable with some features such as the Advanced HTML/XML sitemaps which control the crawl that will index your site with search engines. The tool still delivers an intuitive management system and with checklists and auditing to help you reach an optimized Magento 2 site.
This is a Free tool, and if you want to upgrade to additional capabilities you can with their Ultimate and Professional packages. Pricing and capabilities can be found here: https://www.mageplaza.com/magento-2-seo-extension/
While there are several Free 14-day trial Magento 2 SEO Extensions available, true free-to-use is not very commonplace. As a rule of thumb, getting started with your SEO efforts, it is important to start with a reasonable structure which Magento 2 gives you a strong framework – the first level of refinement can be achieved with these 3 offerings, giving you the first step into marketing your Magento 2 store in the marketplace. Taking your SEO further will require additional tools that can monitor competitive sites, keywords, authority, and several additional metrics for endeavors to push your profile even further.